Starting a business is a big achievement for many entrepreneurs, but maintaining one is the larger challenge. There are many standard challenges that face every business whether they are large or small. It is not easy running a company, especially in a fast-paced, ever-changing business world. Technology advances, new hiring strategies, and now, political changes coming with the new administration, all add to the existing business challenges that entrepreneurs, business owners, and executives have to deal with.
Maximizing profits, minimizing expenses and finding talented staff to keep things moving seem to be top challenges for both SMBs and large corporations. We have been interviewing companies from around the world to discover what challenges they are facing in their businesses. We also asked each company to share business advice they would give to a younger version of themselves.
Below is our interview with Brian NeSmith, CEO and Co-Founder at Arctic Wolf Networks:
What does your company do?
We offer a world-class security operations center (SOC) service for small to and medium size enterprises who cannot afford to spend the millions of dollars it takes to build one internally. We provide a turnkey service that is up and running in minutes. A SOC is the most essential element of modern security. It requires a team of analysts and infrastructure to tackle security matters using the full spectrum of defense mechanisms: prevention, detection and response.
What is your role? What do you enjoy most about your role?
I am the co-founder and CEO. I really love that I am building a company that is providing an invaluable cyber security service that helps enable commerce and communication globally. The Internet is getting more dangerous, and we work every day to make it safe again. Cyber security is complex and expensive, and if you’re not an expert, it can be overwhelming. We make security simple and easy for companies of all sizes, and it is hugely rewarding to work with customers who see the value and love you for the service you provide.
What are the biggest challenges in your business right now?
We are growing exponentially, and building a company to scale involves people, process and technology. The biggest challenge is to scale the company for growth while still trying to make sure things are running and the team is executing. I feel like I’m living in two different dimensions because building a company and day to day execution are very different. I have spent a lot of energy in putting together one of the best teams, and that’s been a huge part of why our company will be successful.
If you could go back in time, what business advice would you give to a younger version of yourself?
Look for the big rocks. As an entrepreneur and CEO, I am always looking for the big rocks that I need to move. You need to focus on impact to your customers, employees and investors. Moving the big rocks will ensure you are making an impact every day and moving the company in the right direction. Throughout the journey, remember to be purposeful and stay committed to your vision of the company. But most importantly, make sure you’re having fun because otherwise none of it will seem worth it.